DayDayCook Parent Company Raises $528M for Bitcoin Treasury Strategy

DDC Enterprise Limited, the NYSE-listed parent company of Asian food platform DayDayCook, announced Tuesday it has secured up to $528 million in funding dedicated exclusively to Bitcoin acquisition, positioning the company to become a leading corporate holder of the cryptocurrency.

The funding comes through three separate securities purchase agreements with investors including Anson Funds, Animoca Brands, Kenetic Capital, and a network of institutional funds and individual Bitcoin investors, according to a statement . DDC said substantially all proceeds will be used to expand its Bitcoin treasury holdings.

"This capital commitment of up to $528 million represents a strong mandate to execute an ambitious corporate Bitcoin accumulation strategy globally," said Norma Chu, DDC's founder, chairwoman and CEO. "Our vision is unequivocal: we are building the world's most valuable Bitcoin treasury."

The financing structure includes a $26 million equity PIPE investment, with DDC issuing up to 2.4 million Class A ordinary shares at an average price of $10.30 per share to investors including Animoca Brands, Kenetic Capital, and Origin Protocol co-founder Matthew Liu. The shares carry a 180-day restriction period.

Anson Funds, an institutional investment firm with U.S. and Canadian operations, is providing the bulk of the capital through a $300 million convertible secured note and $200 million equity line of credit. The convertible note carries no interest and matures in 24 months, with an initial $25 million tranche and additional capacity of up to $275 million available through future drawdowns.

The equity line of credit is designed to give DDC flexibility in timing Bitcoin purchases, allowing the company to optimize market conditions for its accumulation strategy once registration requirements are completed.

DDC describes the raise as among the largest single-purpose Bitcoin fundraising efforts by any NYSE-listed company. The company has positioned Bitcoin as a core reserve asset while maintaining its food platform business, which includes brands DayDayCook, Nona Lim, and Yai's Thai.

Chu emphasized the company's focus on generating returns for shareholders through its Bitcoin strategy: "DDC Enterprise is strongly positioned as the definitive publicly-traded vehicle for concentrated Bitcoin exposure and value creation," she said. "My focus will be on growing our BTC treasury and delivering attractive BTC yield consistently for our shareholders."

The financing closings remain subject to customary closing conditions. Maxim Group LLC served as exclusive financial advisor for the offering.

DDC's move comes as more publicly traded companies explore Bitcoin treasury strategies, though few have committed capital at this scale specifically for cryptocurrency acquisition. The company's dual focus on maintaining its food platform operations while building Bitcoin holdings represents an unusual corporate strategy in the current market.