The Michael Saylor-led Bitcoin company, Strategy, has announced a fresh acquisition of Bitcoin, bringing its holdings closer to 600,000 BTC.
In today’s
announcement
, Saylor disclosed that the company has added 1,045 BTC to its balance sheet. The acquisition cost approximately $110.2 million, translating to an average price of $105,426 per coin. With Bitcoin trading above $107K at press time, this latest purchase is currently in a profitable position.
This addition has raised Strategy’s Bitcoin portfolio to 582,000 BTC, acquired with a total investment of $40.8 billion.
Notably, Strategy (formerly MicroStrategy) has been buying Bitcoin since September 2020. Based on its total investment relative to its holdings, the company’s average cost per Bitcoin now stands at $70,086.
With Bitcoin’s market value at $107,550 as of press time, Strategy is sitting on an unrealized profit of $21.8 billion, or approximately 53%. The company now holds a Bitcoin portfolio worth $62.59 billion, the largest among publicly traded firms.
How Strategy Funded Its Recent Bitcoin Purchase
Strategy funded this latest acquisition through the sale of preferred equity under two active at-the-market (ATM) offerings. The company sold 626,639 STRK shares of its 8.00% Series A perpetual preferred stock, raising capital
under its $21 billion STRK program
, established in March 2025.
Additionally, Strategy sold 432,679 STRF shares of its 10.00% Series A perpetual preferred stock as part of its $2.1 billion STRF program launched in May 2025.
This marks Strategy's second Bitcoin purchase this month, continuing the company’s ongoing weekly acquisition plan. On June 2, it announced the purchase of 705 BTC for $75 million at an average price of $106,495.
Saylor Bitcoin purchase funded through equity sale
Concerns Over Rising Unit Costs
However, with Strategy’s average Bitcoin acquisition cost now around $70,000, critics like Peter Schiff have
raised concerns
about increasing risk to investors. He argues that continued purchases in the $100K range raise the average cost per Bitcoin, increasing the company's exposure to potential losses if the market dips.
During the most recent significant correction, Bitcoin dropped to $74,400, just above Strategy’s average cost of $70,089. If Bitcoin were to fall below that level, the entire holding would be in the red.
Some analysts warn that if major institutional players, especially miners, see their cost basis turn negative, it could trigger a bear market, as these entities might be forced to sell to minimize losses. The prevailing belief is that the market will remain bullish only as long as major holders stay profitable.
Ki Young Ju
expressed
a similar sentiment in an earlier analysis, noting at the time that miners' cost basis was around $57K.
Meanwhile, Michael Saylor has reiterated that there are no plans to sell Bitcoin. His consistent acquisitions over the past five years support this stance.
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