Bitcoin Price Stays “Just Fine” But Are Treasury Companies Falling Behind?

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Corporate interest in Bitcoin shows no signs of slowing down. Asset manager Bitwise recently revealed some facts on how companies are increasingly embracing BTC as a strategic asset.

But with Bitcoin’s price remaining relatively subdued, questions linger on what’s coming next.

Corporate Bitcoin Holdings Surge to 1.02M BTC

According to Bitwise’s Q3 Corporate Bitcoin Adoption report, companies collectively purchased 176,762 BTC, bringing total corporate holdings to over 1.02 million BTC. The total value of these corporate holdings has grown to $117 billion, up over 28% from the previous quarter, and now represents over one million BTC, or nearly 5% of Bitcoin’s total supply.

Bitwise CEO Hunter Horsley highlighted the trend on X, calling the numbers “absolutely remarkable” and noted that both individuals and companies want to own Bitcoin.

The number of public companies holding Bitcoin has also climbed sharply, reaching 172, with 48 new companies joining the space during the quarter.

Michael Saylor’s Strategy leads with 640,250 BTC, followed by MARA Holdings with 53,250 BTC. The next biggest holders are XXI, Metaplanet, and Bitcoin Standard Treasury.

Treasury Companies Face Challenges

Andrew Webley of The Smarter Web Company says that Bitcoin is doing “just fine”, and is only about 10% below its all-time high. But, he acknowledged that Bitcoin treasury companies are facing a tougher market.

He believes that Bitcoin treasury companies could eventually become some of the most valuable businesses, but like Bitcoin itself, it will include both periods of excitement and times of market depression.

Bitcoin Price Remains Steady

Bitcoin has been hitting new all time highs this year but it has experienced a drawback due to the recent sell-offs triggered by Trump’s tariffs on China. The broader economic uncertainty along with trade tensions and reduced liquidity after recent liquidations have limited price gains.

It is currently trading at $112,602 , down over 8% in the past week.

Bitcoin Enters Speculative Phase

Cryptoquant analysts say that Bitcoin is entering a speculative phase , with new “whales” taking control. About 97% of Bitcoin in circulation is in profit, showing strong confidence in the market.

Short-term holders now account for 44% of realized capitalization, the highest ever. This means that long-term holders are taking profits while new investors are becoming dominant.

Unlike past cycles, ETF inflows, stablecoins, and institutional buying are helping keep the market stable. The next major signal will be when short-term holders start selling, which could mark the start of long-term accumulation.

Although more institutions are getting involved, the market is still finding its balance, and Bitcoin’s price remains steady with strong potential for long-term growth.