STEPN is a Web3 lifestyle app that combines GameFi and SocialFi elements and attracts a large number of users inside and outside the crypto community through the "Move to Earn" model. More features will be released in the coming months, including social elements, NFT achievements, NFT sneaker rental, and more.

STEPN believes that if a GameFi project gets too much attention before it launches, it can do more harm than good. If it grows too fast at first, the pressure to manage the game's economy, its community, and its players' expectations will explode. When a GameFi project exceeds high expectations and fails to meet them, the community it has built is at risk. Therefore, short-term solutions to player retention that rely solely on monetary gains as an incentive are shallow and ineffective.

Financial incentives to attract players are also limited and counterproductive. A game won't always have that high ROI, but there will always be another game with a higher ROI, which leads GameFi players to have a narrow view of ROI and "move" from game to game rather than enjoying the game. And when "play" turns into "work", it can also damage the player's health.

In product design, STEPN shows enough difference. Compared with GameFi games, the motivation of running is not only driven by economic incentives, but also driven by sports and health needs. Compared with ordinary sports apps, in addition to running, it can also Move to Earn to get rid of the boring user experience. In addition, STEPN is interesting for its progressive use mechanism and internal economic design. The former represents the "should be" of entry. Users know that it is used for sports and running, so it is easy to get started without understanding too many complex rules. The latter is the key driver of the user's use of the product, which means the ability to continue running.

The supply of GST is unlimited and is generated when the player moves in single player or background mode. GMT is limited, and players will be able to earn 6 billion GMT after the shoe reaches the maximum level. However, the amount of GST and GMT players can earn per day is limited, starting with a maximum of 5 GST per day and increasing to 150 GST per day by upgrading their sneakers. The GMT limit is five.

GST is used for various in-game activities such as casting new sneakers, upgrading sneakers, and upgrading gems; GMT is used for profit sharing and high-end in-game activities such as rebranded sneakers and advanced upgrades.

In short, move to earn.

Unlike the Play to Earn games we've seen, Move to Earn creates a system that links the on-chain world more closely to the real world. It's no longer decentralized finance disguised as a game, it's no longer an incentive for players to Earn money, Instead, they tediously click on pages with almost the same mechanical design, but fully mobilize their enthusiasm for exercise, providing them with passive benefits, but also exercise.

STEPN is breaking GameFi's dilemma. It doesn't have to be a mining game, a FMCG game. Instead, STEPN needs to deliver a Web3 app that users can play, entertain, and socialize with for years to come. This is achieved through innovative product design and a sustained focus on community building and governance.

The concept of Move to Earn is still too new and has yet to be verified by the market. In addition, there is a certain threshold for players to understand STEPN and operate the game. In particular, under the background that the track heat of GameFi project is gradually cooling down, players still need to pay attention to risks and participate with caution.